MUHAMMED NIHAD
Digital Marketing Strategist In Calicut | Graphic Designer
ABOUT ME
Google Certified digital marketing strategist in Calicut, Kerala. I possess the skills and expertise to help businesses grow and succeed online. As a Calicut University BCOM graduate, I am adept at developing and skillfully putting into practice innovative digital marketing tactics.
with an emphasis on content marketing, SEO, Google Ads, social media marketing, email marketing, and website design. As a digital marketing strategist in Calicut, Kerala, I work with clients all over the world, but my main objective is to provide them with outstanding service, wherever they may be.
What is Digital Marketing
The technique of using online technology to promote goods, services, or brands is known as digital marketing. like search engines, social media, mobile devices, the Internet, and other digital channels. It will help accomplish other merchandising goals in addition to lead generation, revenue growth, and brand exposure.
Businesses can tailor and personalize it for particular target segments with offers and messaging that are relevant to them. Among the various forms of Internet marketing strategies are SEO, SMM, and SEM.
Why Digital Marketing Strategist
A digital marketing strategist is an expert in developing and carrying out online marketing strategies for businesses and organizations. Their main goal is to create effective online marketing campaigns that help businesses achieve their marketing goals, which include increasing sales, lead generation, and brand exposure.
A digital marketing strategist needs to have established and implemented multiple successful digital advertising campaigns, be well-versed in online advertising platforms and techniques, and have good analytical and problem-solving skills.
SERVICES
SMM
SMM is the process of promoting a business's products or services on social media platforms like Facebook, Instagram, and Twitter. SMM is the best option if you want to quickly boost website traffic. Targeting certain interests and demographics with social media platforms makes it easier to establish a connection with potential customers.
SEO
Search engine optimization is the process of optimizing a website or web page for search engines to increase its visibility and naturally rank higher on search engine results pages (SERPs). Search engine optimization's (SEO) goal is to rank higher for relevant keywords and phrases in search results. This can increase a website's visibility and traffic.
SEM
SEM is paid advertising that improves your website's rating, whereas SEO is free and focuses on organic techniques.SEM helps businesses reach a wider audience and boost website traffic through tailored advertising. By focusing on specific demographics and phrases, advertisers can ensure that the correct people see their advertising at the right time.
Content Marketing
The practice of producing, disseminating, and releasing valuable material with the goal of drawing in a certain audience is known as content marketing. It will aid in drawing in, involving, and keeping viewers. A variety of media, including as e-books, podcasts, blog entries, articles, films, infographics, and social media posts, can be used for content marketing.
Website Designing
People can interact with a well-designed website. It will make business expansion easier. It will also greatly aid in the expansion of your company. Therefore, if you're ready to employ a professionally designed website to expand your business, contact me right now to discuss your project.
E-mail Marketing
Digital marketing includes email marketing. It is employed to distribute promotional messages or email newsletters to a list of subscribers. Email advertising is also a relatively cheap marketing tactic when compared to other digital advertising forms. It's also crucial to ensure that email marketing tactics comply with regulatory standards.
SOFTWARES
-*Local SEO*: Make sure your company is optimized for local Google search results. Make sure Google My Business has a correct listing for your company.
– *Social Media Marketing*: Pay attention to Calicut’s popular social media sites, such as Facebook, Instagram, and WhatsApp. Make content that is appropriate for the local audience.
*Content marketing*: Create infographics, films, and blogs that speak to local interests and needs. To establish a stronger connection with the local community, speak Malayalam or a combination of Malayalam and English.
*Email marketing*: Create an email list and send out newsletters, deals, and updates on a regular basis that are relevant to trends, festivals, and local events.
*Influencer Marketing*: To market your goods or services, work with regional influencers who are well-known in the Kozhikode region.
For Calicut businesses, local SEO is essential since it makes your company show up in local search results when people look for goods or services in the city. Increased foot traffic and online queries might result from being listed in local directories and Google Maps.
Due to the popularity of Facebook, Instagram, and WhatsApp among the local populace, businesses in Calicut should concentrate on these platforms. Additionally, considering the growing popularity of video material, using YouTube for video content can also be advantageous.
Determine which local Kozhikode influencers have a sizable fan base. Work together to produce genuine content that advertises your goods or services. In the local market, this tactic can increase brand recognition and trust.
*5. How does content marketing fit into Calicut’s digital marketing plans?
– Engaging and educating the local audience requires content marketing. Businesses can gain credibility and become recognized as thought leaders in their field by producing content that is pertinent to the local language, culture, and events.
*6. How can Calicut businesses use WhatsApp to promote their brands?
WhatsApp may be used by businesses to provide customized offers, share product catalogs, interact directly with customers, and offer customer service. Sharing updates and promotions with customers can also be accomplished through the creation of broadcast lists or WhatsApp groups.
*7. Do paid advertising initiatives need to be conducted in Calicut?
– Running focused paid advertising efforts on sites like Facebook, Instagram, and Google Ads can greatly increase visibility and reach in the cutthroat Calicut market, even though organic techniques are still crucial. Ads that are tailored to local interests and demographics may perform better.
*8. How can Calicut’s small businesses begin utilizing digital marketing on a shoestring? Start with free options like social media sites and Google My Business. Concentrate on interacting with your audience and producing educational content. Engage in regional internet discussion boards and establish a presence using inexpensive techniques like email marketing.
*9. What are Calicut’s digital marketing obstacles?
– The language barrier (if the material is in English instead of Malayalam), the preferences of the local audience, and competition from both local and national businesses are some of the difficulties. To overcome this, a customized strategy and in-depth knowledge of the local market are needed.
*10. How can a company in Calicut assess the effectiveness of its digital marketing initiatives?
– Numerous measures, including website traffic, social media engagement, conversion rates, and return on investment (ROI) from advertising campaigns, can be used to gauge success. Online reviews, client feedback, and local SEO performance are also important factors to consider when assessing success.
Engaging and educating the local audience requires content marketing. Businesses can gain credibility and become recognized as thought leaders in their field by producing content that is pertinent to the local language, culture, and events.
WhatsApp can be used by businesses to exchange product catalogs, issue tailored offers, interact directly with customers, and offer customer service. Sharing updates and promotions with customers can also be accomplished through the creation of broadcast lists or WhatsApp groups.
Running focused paid advertising efforts on sites like Facebook, Instagram, and Google Ads can greatly increase visibility and reach in the cutthroat Calicut market, even though organic techniques are still crucial. Ads that are tailored to local interests and demographics may perform better.
Start with free resources like social media sites and Google My Business. Concentrate on producing insightful material and interacting with your readers. To establish a presence, engage in local internet groups and employ low-cost tactics like email marketing.
Understanding the tastes of the local audience, the language barrier (if the material is in English instead of Malayalam), and competition from both national and local businesses are a few of the difficulties. To overcome this, a customized strategy and in-depth knowledge of the local market are needed.
Numerous measures, including website traffic, social media engagement, conversion rates, and return on investment (ROI) from advertising campaigns, can be used to gauge success. Online reviews, client feedback, and local SEO performance are also important factors to consider when assessing success.
What My Clients Says
“Nihad is a champion of our team spirit.It’s like having a friend who always encourages us to play as a team.”
DIGITAL MARKETING SPECIALIST
“Working with Nihad has been an incredible learning experience for me”
DIGITAL MARKETING STRATAGIEST
“Having Nihad as a colleague is like having a secret weapon on our team”
DIGITAL MARKETING SPECIALIST